DecisionRules regularly verifies the margin percentage of products and automatically reprices them if the margin falls below a certain level. This ensures that The Mix maintains the desired profit margin while remaining competitive in the market.
Uncover the impact of DecisionRules in enhancing the operations of The Mix, a UK-based e-commerce enterprise specializing in Garden and Home Furniture. By overcoming challenges in customer prioritization, product information validation, and text precision, DecisionRules introduced scalability, flexibility, and functionality. Through automated repricing, text accuracy checks, client scoring, barcode validation, and product information verification.
Meet Mix, an exciting e-commerce company based in the UK. The Mix specializes in Garden and Home Furniture, boasting an impressive product range of over 25,000 items that customers can purchase from anywhere in the world.
As an innovative fast growing company The Mix decided to use the decision rule engine. DecisionRules set from the day one in core e-shop functionality. This decision allowed The Mix to provide their customers with a personalized shopping experience. Decision rules make shopping tailored to client specific needs and preferences. Such an online shopping journey is fun and breeze.
The Mix found a strong benefit in DecisionRules and has scaled up usage of DecisionRules tremendously since they started. Within five months they increased from 300,000 API calls per month to a whopping 18 million API calls per month. Means 600,000 API calls per day, impressive isn't it?.
The Mix's story is a unique and inspiring example of how a company can think out of the box and leverage cutting-edge technology to provide a better customer experience to achieve rapid business growth.
The Mix faced a range of challenges across their e-commerce journey, requiring innovative solutions in three key areas:
At The Mix, we conducted extensive research into various rule engines before ultimately selecting DecisionRules. As an integral part of our e-shop from the very beginning, DecisionRules has been instrumental in helping us provide our customers with a personalized shopping experience and grow our business.
One of the key reasons we chose DecisionRules is its impressive scalability. As our API calls increased from 300,000 per month to 600,000 per day, DecisionRules continued to perform efficiently and effectively. We appreciate the flexibility it offers - allowing us to add additional servers or use more cores to meet our evolving needs.
DecisionRules also provided us with the flexibility to create the exact functionalities we need for our business. Unlike other tools that have limited capabilities, DecisionRules enabled us to develop and implement custom functionalities that are tailored to our specific requirements.
Overall, DecisionRules has been an excellent choice for The Mix. It is scalable, flexible, and provides us with the functionality we need to run our business smoothly and efficiently.
At The Mix, we have implemented over 30 rules and 40 rule flows with DecisionRules. The process was intuitive and straightforward. We found the tool to be very user-friendly and easy to adopt. In fact, we did not even need documentation to get started.
Our entire team started to use DecisionRules, and we have found it to be very simple to incorporate into our existing workflows. One of our most common integration involves request product information from our PIM (Product Information Management) system to DecisionRules. Decision rules validates, processes and responds with updated values to the PIM.
Overall, the implementation of DecisionRules has been simple, straight forward and hassle-free for us. The intuitive interface and ease of use allowed us to seamlessly incorporate it into our existing workflows and improve our business operations.
We are extremely pleased with the DecisionRules tool. It has helped us to save a significant amount of time for our people. It has enabled us to achieve a higher level of automation we need, without hard coding.
The proof of the tool is also the fact of how quickly we scaled usage - in just five months, we went from 300,000 API Calls per month to 18 million API Calls per month.
DecisionRules has allowed us to be competitive in the market by reducing our expenses and making us more efficient.
Furthermore, we are planning to expand the usage of DecisionRules to other areas of our business. We would like to implement it for selecting the packaging for our products and to determine the optimal shipping provider. We will use DecisionRules to make more informed decisions about listing new products, based on their search records.
Overall, DecisionRules has positively impacted our business by increasing our efficiency, saving our resources, and enabling us to remain competitive in the market.
Our customers often ask us which decision rule type to use. Clearly, the right choice is important and can save you a headache.
Read more about why is DecisionRules recommended by one of South Africa's leading Financial Institutions